A THIRD VENDÉE GLOBE FOR ALAN ROURAHUBLOT CELEBRATES THE SAILOR'S INCREDIBLE TENACITY
- luxpressomagazine
- Feb 4
- 3 min read

Each Vendée Globe is unique. Each race presents a new challenge.

A trip around the world, a new page in history, and the constant desire to go ever further. Alan Roura and Hublot share this obsession: pushing the limits, striving for excellence, writing the future, again and again. Giving everything you have, to the very end.
Pushing hard right to the last mile, Alan Roura fought relentlessly, battling the elements to get his IMOCA Hublot to the finish line. A feat that perfectly illustrates what it means to perform at the extreme: managing every detail, pushing your limits, reinventing yourself from one moment to the next. This 2024-2025 edition proved this once again—extreme conditions, technical challenges, sudden shifts in weather… everything can change in an instant. Despite years of experience, you must start from scratch, rethink, and reinvent everything. In watchmaking, as at sea, overcoming challenges can never be taken for granted.

THE FINISH LINE: A SYMBOL OF RESILIENCE
The Swiss flag flew proudly once again in the channel of Les Sables d'Olonne! On Monday, 3rd February 2025, at precisely 12:57:48, Alan Roura crossed the finish line of the 2024-2025 Vendée Globe in 18th position, completing his third solo, non-stop, unassisted circumnavigation of the world. At the helm of the IMOCA Hublot, he improved on his previous race time by nearly 10 days, covering 28,553 miles in 84 days, 55 minutes, and 48 seconds, with an average speed of 14 knots.
HUBLOT'S DNA: ALWAYS IN SEARCH OF THE EXTREME
Hublot celebrates not just the victories, but the journey. Like the sailor, each Hublot watch is born from a challenge—a desire to question everything, a quest for perfection that never stops. The finish line is memorable, but it could never be crossed without the relentless work that precedes it: research, development, preparation, experience, learning, will, and passion. These shared values unite the Swiss brand and the Swiss sailor.

ALAN ROURA & THE VENDÉE GLOBE: A JOURNEY OF GROWTH
Setting out from Les Sables-d'Olonne on 10th November 2024, Alan faced abrupt weather changes, energy issues, sail and rudder damage, and endured some of the most extreme conditions in the South Seas. Through meticulous management of his boat and unwavering tenacity, he completed this extraordinary challenge, once again cementing his place among the elite of ocean sailors.
At just 31 years old, the Swiss sailor has now completed his third Vendée Globe. His first circumnavigation was achieved eight years ago at the age of 23. This new challenge not only highlights his growth but also paves the way for many more adventures to come.
"I'm immensely proud to have completed my third consecutive Vendée Globe. Each race, despite the experience I've gained, reminds me that everything can change in a heartbeat. It's an opportunity to push my limits and continue learning. Nothing is guaranteed. You must adapt, accept the unexpected, and fight every single day. Thank you to my team, my partners, Hublot, and everyone who supported me on land and at sea. Without them, this adventure wouldn't be possible."— Alan Roura, Sailor & Hublot Ambassador

A SHARED PHILOSOPHY: HUBLOT & ALAN ROURA
"Congratulations on your third Vendée Globe, Alan! Devoting yourself to a race like the Vendée Globe is like designing the next iconic watch: you need motivation, perseverance, and courage. Each edition, like each new watch creation, is a challenge where nothing is guaranteed. We share Alan's passion—a passion that overcomes every challenge and drives us to give our very best, again and again."— Julien Tornare, HUBLOT CEO
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